To answer the question of what zero-click searches are, there is a simple answer: when a user’s query is answered directly on the search engine results page (SERP) without the need to click on a websi...
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You know how you should invest in digital advertising. But do you know why it is important to have a good digital marketing strategy? For your business and its bright future, advertising is a must. Bu...
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Why is thinking outside the "seasonal frame" critical? A seasonal trade or business has its own rules, but you also need to keep them active all year round. Why? To get the most out of them. How? Read...
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Online marketing is all those marketing activities you do online (logically), everything from social media advertising to SEO. Although it is often assumed that online is also digital, this is not qui...
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Google Business Profile includes the ability to publish your company's location, business hours, contact information and photos. It also allowed you to link to a company website; if you didn't have yo...
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If you've ever thought about advertising on the Internet or simply explored how to use digital channels for your business, you've likely came across the concept of digital marketing strategy. It's ver...
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